British Aviation Authority commercial director Duncan Garrood says over 55,000 vehicles a day, and 25 million passengers a year, passes the site.
Emirates says, according to The Smithsonian Air and Space Museum in Washington DC, it is the largest known aircraft model in existence. A world record submission is currently with Guinness World Records.
"We expect this landmark site to become an icon for both Heathrow and Emirates," Clarke said in a statement.
"While the previous Concorde model represented the past, our A380 represents the future – and it is a future of cleaner, quieter aircraft."The model was built by US-based Penwal at its manufacturing base in California over a six month period, using plans provided by the A380’s manufacturer, Airbus in Toulouse.
It was then transported by giant truck to Ontario Airport in Los Angeles where it was flown to Heathrow aboard an Antonov cargo plane.
Emirates will be flying A380s to Heathrow from December 01. Clarke sys Emirates will be the largest operator of A380s at the airport.
The one third-scale model was flown in ten component parts to Heathrow on July 5.
A special mechanical ramp was flown into London from Germany to offload the plane as it was too heavy for the Antonov’s winch crane. The wing section of the plane required a police escort as it was driven from Heathrow to the roundabout site.