The conference will focus on key four areas: the new paradigm of brand building, winning over the empowered consumer, the changing role of the chief marketing officer creating engaging communications in the digital age.
The conference is broadcast live.
The event features 25 very senior Sri Lankan marketing professionals, and academics who will share their experience, knowledge and views.The speakers represent a wide range of industries: financial services, hospitality,FMCG, communication, research, consumer durables, technology and export manufacturing, and are from leading local companies and multinationals.
These include John Keells, Unilever, MAS Holdings, Janashakthi Insurance, Ceylon Biscuits, Akzo Nobel, Hayleys, Mindshare, Fonterra, HSBC, Kelly Felder and SAP.
They are joined by regional experts from Google, Nielsens, JWT and LOWE LDB.
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Morning Session 1
Morning Session 2